What is Protein-focused Nutrition? Wellness CORE is based on the raw feeding philosophy of providing nutrient-rich, high-quality meat to a dog’s diet. Each grain-free kibble is packed with meat from deboned turkey and chicken, turkey meal, chicken meal, whitefish meal and chicken liver along with a proprietary blend of fruits, vegetables, oils, botanicals that nurture your dog to the core. Why is CORE different? In a word…balance. When you add more meat to your dog’s daily feeding program, you also add more protein, fat, calcium, phosphorus and calories. And since daily health requires a delicate nutritional equation, these levels must be managed to create balance, not excess-especially when fed everyday as the sole source of your pet’s nutrition. Considering your animal’s whole health, we have created CORE with the meat content you’re looking for but without the excess nutrient levels your dog does not need. CORE provides incredibly flavorful, protein-focused nutrition the WellnessWay with nothing in excess and everything in balance. We are proud to add this choice to the Wellness line of natural food for pets. This diet supports our continued belief that thoughtfully balanced natural nutrition is the foundation of wellbeing, happiness and longevity we want for all of our family members, including our animals.
THE WELLNESS WAY™ | All-Natural | | | | Grain Free with Lower Carbohydrates | | | | Higher Protein while still Controlling Fat, Calories, Calcium and Phosphorus | | | | 5 High Quality Meat Sources in our CORE Original & Reduced Fat Formulas | | | | 4 High Quality Meat Sources in our CORE Ocean Formula | | | | Fish & Flax Omega Blend | | | | Living Food with Active Probiotics | | | | Power Greens Phyto-Nutrient Mix |
DID YOU KNOW? The majority of the grain-free diets available today contain extreme, super-concentrated nutrient levels far beyond that of everyday super-premium dog food: • 75% more protein • 87% more calcium • 57% more fat • 53% more phosphorus • 16% more calories *ALL percentages calculated on a dry matter basis These nutrient levels (calories, fat, protein) have been historically recommended only during sustained levels of high stress, high energy and peak nutritional demand including: • Hunting, racing, showing, competition • Accelerated recovery from surgery or illness • Breeding, lactation and weaning The high levels of Calcium and Phosphorus are generally not recommended for any special condition or circumstance.
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